About SMM Panel Audit

SMM Panel Audit publishes rankings of SMM panels, the services that sell followers, likes and views for social media accounts. Every ranking names its author, shows when it was last updated, and dates each measurement to the day it was taken. The weight of every criterion is published with the ranking, together with what we did not measure.

Who operates this site

This site is operated by the team behind Boostero. Boostero is listed in the index, labelled wherever it appears, and scored by the same published formula as every other panel.

How we measure

Rankings come from checks we run ourselves. The first programme is an audit of what panels publish about themselves: a fixed set of criteria that anyone can check from a panel's public pages, applied to every panel on the same day and recorded as pass, fail or unverified. The criteria are fixed before any panel is scored, and our own panel is checked against the same criteria on the same day, with its failures published like any other panel's. A purchase test of what panels actually deliver is planned, with results from November 2026. The full method is on the methodology page.